Harnessing History: How The Brink Agency Enriches Modern Design with a Library of Classics
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Merging Past Mastery with Contemporary Creativity
At The Brink Agency, our office is a dynamic blend of past wisdom and modern creativity. Surrounded by digital tools, our designers also have access to a rich collection of books covering automotive design, architecture, photography, and fine art. This collection does more than enhance the aesthetics of our office—it serves as a cornerstone of our design philosophy. By engaging with these historical giants, our team gains invaluable insights into the foundational techniques and ideas that have shaped their disciplines. This knowledge not only complements but deepens the resources available in the digital realm, grounding our innovative pursuits in a well-established context of design excellence. Understanding what has been achieved before is crucial for any designer looking to push boundaries and innovate effectively.
Delving into the Depths of Design and Photography
The tactile experience of flipping through pages from "Lamborghini Urraco," "Frank Lloyd Wright," or "Helmut Newton" provides an depth of understanding. These books allow our designers to study the evolution of aesthetic principles and the technical prowess of past and present masters. Works like "Porsche 911: 50 Years" detail the intricacies of automotive innovation, while "The History of Information Graphics" offers a comprehensive look at visual communication from a design perspective.
Broadening Horizons Across Various Disciplines
Our diverse collection spans several disciplines, each represented by seminal works that encourage a broader comprehension of design's impact. For instance, "From Scandinavia" explores the minimalistic elegance of Nordic design, influencing our approach to simplicity and functionality. Similarly, books about Japan and Italy or the detailed exploration of Eastern European graphic design in "From Eastern Europe" extend our understanding of spatial and graphic design's cultural dimensions.
Inspiration in Tangibility
Because of the digital dominance in design, the tactile knowledge from these books is invaluable. They provide a grounding perspective—a compass in the ever-expanding digital design universe. Simon Koop, our Creative Director with a rich background in automotive design at Spyker Cars, values these physical resources for the continuous inspiration and historical context they offer. This connection to the past is vital in a field that is forever looking forward.
Tangible Resources in Digital Design Production.
Our commitment to merging historical wisdom with innovative solutions has its fundament in this extensive book collection. Covering our fields of interest— automotive design, artist, brands, architecture, photography, graphical & motion, product and digital design and many others—these resources offer valuable insights that shape our project approaches. More than just aesthetic, these books are crucial in crafting customized solutions that are both innovative and deeply rooted in established design principles.
Our office collection serves both as a resource and a retreat. If you're visiting and have to wait, feel free to pick a book from our shelves and immerse yourself in the rich history of design. This opportunity to engage with inspiring material not only enriches your visit but also embodies our comprehensive approach to service. By integrating historical insights with contemporary applications, we create solutions that are creatively distinctive and technically solid, continually pushing the boundaries of digital design.
The Brink Agency | Showreel 2024
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